Brand, website, and Workshop Studio.
I designed Edrich’s identity and website, then built assessment tools for its consultants to run capability workshops.
Explore Workshop Studio
The brief
Explain the services. Build the workshop tools.
Edrich helps IT teams improve services, understand their current capabilities, and agree on what to work on next. The website needed to explain those engagements clearly. The workshop tools needed to give the conversation a structure.
My work connected the brand identity, service pages, assessment experience, and Workshop Studio. The consulting expertise comes from Neal Edrich and Chad Arjoon, Edrich’s principal consultants.
The identity
It’s not your platform, it’s your process.
Warm paper, burgundy, and Manrope connect the website with the assessment tools. Service pages, diagrams, and workshop screens share the same typography and palette.
Regular Medium SemiBold
Burgundy#4B111B
Claret#812635
Parchment#F5EFE5
Workshop Studio
Rate capabilities. Compare priorities.
Participants use capability definitions and a shared rating scale. The visual board puts their responses in one place.
Gather perspectives
Give participants clear capability definitions and a consistent rating scale.
Compare the ratings
Bring the discussion into a shared capability view.
Agree on priorities
Connect gaps and opportunities to the next workshop conversation.
The consulting website
Explain the work. Show what comes out of it.
Four service pages explain the engagement, show its deliverables, and give prospective clients a way to get started.
Business Value Assessment
A capability heatmap, practical guidance, and a shared way to discuss priorities. The website includes a four-capability Lite assessment as a first step.
Service Management · Endpoints & Assets · IT OperationsAI readiness for service management
Connect AI plans to the foundations they need: knowledge, data and access, workflows, and clear ownership.
A crawl, walk, run value journeyIT asset management
Explain the whole asset lifecycle, from planning and acquisition to deployment, operation, and retirement.
15 stages across 4 phasesDay-in-the-life discovery
Follow the work with the people doing it. Give process obstacles, handoff gaps, and improvement ideas a clear place in the conversation.
Findings and prioritized opportunitiesEdrich Consulting
Identity, website, and Workshop Studio.